This typeface, its decorative forms and large x-height combined with careful adjustment to optical size can be used to give a timeless and sophisticated look to typography. Designer Li Bingguo has many years of experience creating fonts for beauty products and cosmetics, as well as branding. In 2010 he joined the design & production company Typografie. Type design skills include 4 full alphabets and small caps, five decorative sets, fractions, and real-life artistic borders.